On gainspotter’s backoffice platform, select your target audience (age group, gender, location, interests, etc.)
Once your overall target is defined, you may fine-tune your target in detail, by asking further specific questions (e.g. Do you wear glasses?) if you opt for the mini-survey in the video test option.
Now you can allocate your budget to the specific campaign you are carrying out.
You will then select the activity you wish to carry out: video spot, news or call to action.
Once you have uploaded your video spot, you may choose the number of activities to carry out i.e. the different attention level tests and/or mini-survey to match it with. You may set up a series of tests to address the level of attention of the spotter to the video, to indicate the level of understanding and satisfaction/approval, or combine two or more of the options.
You may also add the content of the videos to be published in the news section.
Choose a starting date and duration of the selected campaign and your campaign can kick off!